Volkswagen Genuine Parts Advertising Campaign

One of the press campaigns I created for the marketing agency handling Volkswagen’s aftersales service and parts advertising.




One of the press campaigns I created for the marketing agency handling Volkswagen’s aftersales service and parts advertising.
Press releases I wrote during a stint as a volunteer for The British Heart Foundation. Distribution: local newspapers.
Sample pages from a product brochure for a ventilation system, written not just to describe the product but to present a strong case…
Product brochure created for the Volkswagen dealership network for promotional upsell of an approved speed camera warning system.
This pre-digital parts and service marketing toolkit laid the foundation for Volkswagen’s aftersales dealer support portal.
Extract from a series of 14 end-user guides edited and extended to conform to a consistent house style and terminology.
A detailed step-by-step online resource to help people draw up a business plan. Here, rather than show the final version, I’ve presented part of…