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Banking Business Start-Up Pack

Banking Business Start-Up Pack

A detailed step-by-step online resource to help people draw up a business plan. Here, rather than show the final version, I’ve presented part of the initial edit to illustrate how I reworked the content from the original client draft. Got a brief you'd like...
Ventilation System Product Brochure

Ventilation System Product Brochure

Sample pages from a product brochure for a ventilation system, written not just to describe the product but to present a strong case to construction professionals and specifiers. Edit in action: A good example of how important it is to have a copywriter review and...
BlogWise Blogging Guide

BlogWise Blogging Guide

A 32-page PDF guide to blogging, written from scratch for owners of holiday rental properties. This target audience knows almost nothing about how to use a blog to generate traffic, so the guide takes them through everything step by step. Got a brief you'd like...
HP Data Storage Ad

HP Data Storage Ad

One of a campaign of press ads targeting IT managers and presenting HP as the definitive data backup solution. Got a brief you'd like me to look at? Drop me a line from my Contact page and let's talk. Contact...